Rebecca HourihanOct 11, 20183 minDIY or Do it For Me [Marketing Edition]Are the majority of your plan participants invested in the QDIA or are they taking the time to select their own investment allocations?...
Rebecca HourihanSep 6, 20183 min3 Tips to Become a Better Public SpeakerIn a conference room, forty financial advisors are sitting and waiting for the regional event to begin. My task is simple - welcome...
Rebecca HourihanAug 23, 20185 min401k Advisors: Don’t Be the Ugly House in the NeighborhoodAs a modern consumer living in the digital age, we all have choices. Like most savvy buyers, we first notice the appearance of that...
Rebecca HourihanAug 9, 20184 minWhy It Feels Impossible to Stay Current with Technology“I play email whack-a-mole,” explained one advisor at a recent meeting. She said everyday it feels like an arcade battleground to stay...
Rebecca HourihanJul 12, 20184 minWhy it Pays to Take the Toll RoadsMany years ago, I lived in Boston and every workday, I would jump into my car and drive to work. Now, at the time, I was about 22 years...
Rebecca HourihanJun 14, 20184 minWhy You Should Avoid Being the Monday Morning 401(k) QuarterbackSure, it’s easy to walk into a prospect meeting, look at the plan playback information, and talk about the underperformance of the...
Rebecca HourihanMay 10, 20183 minThe Best Offense Is a Great DefenseDid you think this article was going to be about how to protect your clients? Well, it’s not, it’s about how the retirement plan...
Rebecca HourihanApr 19, 20182 minIntroducing a turn-key content marketing portal for 401(k) advisors to increase their awarenessThe firm believes that when it comes to marketing, 401(k) advisors need help. To support advisors, the team at 401(k) Marketing created...
Rebecca HourihanApr 12, 20184 minTwo Strategies to Stay Top of Mind with Plan SponsorsWith today’s constant stream of information, doesn’t it feel more challenging than ever to gain shelf space within the minds of 401(k)...