Rebecca HourihanJun 9, 20223 minDo Your Email Campaigns Suffer from Stranger Danger?Have you ever received an email from an unknown sender? Did you open it? If you did, what enticed you to ignore the potential risk and...
Rebecca HourihanMay 5, 20224 minHow TPAs, Advisors and Service Providers Can Leverage Cycle 3 to Increase Business There are several wildly popular biennial and quadrennial events like solar eclipses, the Olympics, Leap Years and Election years when...
Rebecca HourihanFeb 10, 20223 minBe the First to WaveNot many people wave, but everyone waves back. As we return to normal, be the first to wave to your clients and important relationships...
Rebecca HourihanJan 6, 20224 minHow to Create a 401(k) Prospecting ListIn any successful marketing campaign, the first step is identifying your target market. By understanding your target audience, you can...
Rebecca HourihanDec 9, 20213 minUnspoken Benefits of a Quality ReputationIn life and in business, all we have is our reputation. It’s the glue that can either make or break us. By understanding how you can...
Rebecca HourihanOct 7, 20214 minWhy Quality Follow Up Can Be More Important Than New IntroductionsHow many sales are won on the first meeting? Not many, right? As an advisor, you put in the work to earn new business, and that could...