Meet the Leadership Team
We promote and market your specialized retirement plan office.
Founder, CMO + Creative Retirement Plan Strategist
Avid Listener, Dog Lover, Business Motivator + ERISA Geek
Rebecca is the founder and CMO of 401(k) Marketing, LLC in San Diego, CA. The firm helps retirement plan advisors market their expertise and build long-lasting brand awareness. The company was founded on the idea that retirement plan advisors are specialists and should promote their unique skill set.
With over 15 years of retirement plan experience and an addiction to marketing, Rebecca is skilled at developing clear paths that are simple for plan sponsors, advisors and participants to understand. She is committed to company growth, advisor development and collaborative improvement. Her personality is naturally enthusiastic and she attracts fun, hard-working and ethical professionals.
She lives in San Diego with her family and her corgi, Lola. Her hobbies include yoga, cooking, drinking wine, traveling and eating.
As a business owner,
we can either pay our office assistant to pretend to market or we can hire professionals who know how to market and grow our business.
Let's have some fun and grow YOUR business today!
VP of Business Development
Font Savant, Dog Lover + Competitive Athlete
Missy joined the 401(k) Marketing team in January of 2015 and as the company’s first employee, has been an integral part of growing the firm to where it is today. Armed with a passion to nurture and connect, she has helped many top advisors craft their unique value propositions, develop strong brand identities and create meaningful connections through a variety of marketing mediums.
She brings fresh ideas, a deep understanding of the retirement industry and a curiosity that drives her to explore new ways to enhance client relationships.
Missy splits her time between California, Texas and Pennsylvania. She enjoys an active lifestyle with her husband Dylan and pup Sadie, hiking, traveling and lifting weights. Missy is a competitive powerlifter; she’s held state records for the deadlift and bench press. She also holds the coveted title of office jar opener.
Retirement Plan Marketing Manager + Campaign Strategist
DIY Queen, Fitness Lover + Music Digger
Sasha joins 401(k) marketing as our Lead Content Writer and Marketing Analyst. With a marketing degree from San Francisco State University, she's worked on numerous startups in the Bay Area which developed her love for marketing and developing businesses. Campaign strategy is the name of her game, as she aims for innovation, consistency, and thinking well outside the box for the retirement plan industry.
In order to stay on top of marketing trends, you can probably find Sasha (enjoyably) reading, writing and researching on her own time. She's a "Jill of all trades" in fitness, as she actively practices Crossfit, Olympic lifting and boxing - while curating the perfect playlist to train to.
Director of Operations
Office Maven, Artist, Writer + Cool Mom
Not a regular mom, a cool mom and a native San Diegan, Arin has been an Executive Administrative professional for over14 years and loves the creative, supportive, fun team environment at 401(k) Marketing. Being given the opportunity to wear multiple hats, managing various projects and supporting the main office while maintaining an amazing work/life balance, has been more than fulfilling. Arin has worked in public and private sectors, as a personal assistant, an educator, a government contractor as well as for herself as a painter, graphic designer and photographer.
When she isn’t managing the daily operations at 401(k) Marketing, Arin can be found painting on her living room floor with her two favorite things (her kids), Olive + Xane. Sundays are the best days where along with family and friends, Arin can be found riding jet skis with her partner Parker, biking and having a generally awesome time in San Diego.
We are a team of 12 professionals including graphic designers, compliance officers, writers
We look forward to speaking with you and helping to grow your business!