Rebecca Hourihan
When to Listen to Cousin Vinny
We all have a cousin, friend or neighbor who has no clue what you do but always has “an idea” for you. This person usually pulls your ear...
top of page
%20Marketing_Logo_2022_white.png){kind=logo}
Explore tips & resources for business development, content marketing and digital campaigns.
Rebecca Hourihan
- 3 min
Washington Mud and Regulatory Maybes
Lately, do you feel like regulations are more like flipping a coin? Whether it is salt in the wound caused by the Conflict of Interest...
Rebecca Hourihan
- 6 min
10 Ideas to Supercharge Your Retirement Plan Marketing
If your business is looking to increase its prospecting efforts, gain new clients, receive more inbound referrals and/or keep more...
Rebecca Hourihan
- 4 min
Put Some PEP in Your Marketing Step
As the Pooled Employer Plan (PEP) marketplace heats up, one thing is clear: PEPs are a hot topic. So, if you’re looking to launch a PEP,...
![Creating a Positive [Marketing] Feedback Loop](https://static.wixstatic.com/media/f6b759_5108fd96287447bf856848c222fec799~mv2.jpg/v1/fill/w_310,h_174,fp_0.50_0.50,q_90,enc_auto/f6b759_5108fd96287447bf856848c222fec799~mv2.jpg)
Rebecca Hourihan
- 4 min
Creating a Positive [Marketing] Feedback Loop
A feedback loop is a process in which the outputs of a system are circled back and used as inputs. It is a classic chicken and egg...
Rebecca Hourihan
- 4 min
Is Confusion the Reason Why Employees are Unprepared for Retirement?
When we step back and really look at the purpose of our industry - what is it? It is to help people retire comfortably on time and with a...
Rebecca Hourihan
- 6 min
Breaking Down Your Sales Process
Traditional schools of thought claim that the sales process begins when the prospect first gets introduced to a solution, but do you...
Rebecca Hourihan
- 4 min
The importance of “me” time
The universe is a crazy, chaotic place and we often get wrapped up in the inertia of the world around us. Now more than ever it is...
Rebecca Hourihan
- 4 min
What’s your 401(k) Business Game Plan?
Ready, set, let’s go! In this article, we’re going to tell you exactly what you will need to super charge your 401(k) business so that...
Rebecca Hourihan
- 3 min
Your 2021 Marketing Plan
Who’s ready to close the books on 2020? Thankfully, it’s that time of year again where we get to welcome a new beginning. To help you on...
Rebecca Hourihan
- 4 min
5 Tips to Improve Your Digital Reputation
The new work from home economy may have spawned from the coronavirus pandemic, but get used to it because WFH is not going away. Now more...
Rebecca Hourihan
- 3 min
Marketing in the Time of the Coronavirus
COVID-19 was either a period of intense business planning, strategy, focus and tenacity - or it was a sleeping beauty time warp. As the...
bottom of page