Rebecca HourihanSep 14, 20176 minThe 401(k) Sky is Falling!Look left – lawsuits. Look right – regulations. Look straight – tax reform. It seems that everywhere you look the retirement plan...
Rebecca HourihanAug 10, 20173 minSmall Changes for a BIG ImpactDid you know that Missy Schoedel is a competitive power lifter? She held two state records and competed at World’s last year in Las...
Rebecca HourihanSep 8, 20164 minDoes Marketing Work?We are a marketing firm, so when we have the does marketing work conversation with potential clients, it naturally inspires an answer to...
Rebecca HourihanJun 9, 20165 min401(k) Advisor: A BIG BRAND WORLDWe live in a commoditized world; each time we make a purchase, we make a choice. Americans are exposed to as many as 5,000 advertisements...
Rebecca HourihanApr 7, 20163 min401k Advisors: Marketing Works in a Squiggly LineLet’s say you post on social media, a prospect sees your post and clicks over to your website. Then they read your biography and a...
Rebecca HourihanMar 10, 20164 min401k Advisors: Should Marketing Come Out of My Pocket?Some years ago, you had the bold idea to step out on your own as a retirement plan advisor: to forge your own destiny! At that point, all...