Rebecca HourihanOct 8, 20151 minIs Marketing an Expense or an Investment?Check out our interview with The 401(k) Study Group where we discuss whether Marketing is an expense or an investment. Listen Now! Is...
Rebecca HourihanJul 9, 20154 minHow Do You Differentiate?As a retirement plan professional, is it important to advertise? “A man wakes up in the morning after sleeping on an advertised bed, in...